Blogpost by Roopa Suppiah, Co-founder of Water Well-ness Project – Get free updates of new blog posts here.
The ALS Ice Bucket Challenge has been capturing the world’s attention, with great reason! Amyotrophic Lateral Sclerosis is a debilitating neurodegenerative disease, with approximately 3,000 Canadians living with this disease. Upper and lower motor neurons in the body die resulting in a loss of connection between the brain and muscles. This disease essentially paralyzes the body’s voluntary muscles and currently, there is no cure and only limited treatments. You can get the full story here of how the ALS Ice Bucket Challenge came into being from the mom who helped start it. Deservingly, the ALS Society of Canada has raised $16 million due to this campaign with the US counterpart having raised over $125 million, which will support research for a cure, treatment efforts and support for families affected by this disease. But at the same time, another topic of conversation has surfaced, with much relevance to us at Water Well-ness Project. That topic is wasting water. Probably millions of people have taken part in the Ice Bucket Challenge, pouring icy cold water over themselves. But many have asked what about the 10L or so of water that each of those people have wasted? That water could actually have supported many thousands of the millions who currently live without access to clean water. Let us know where you stand on the #ALSIceBucketChallenge. Check out our response to the ALS Ice Bucket Challenge in the video below.